Cookie Policy

WHAT ARE COOKIES

Cookies are small data files that are stored on the hard drive of your computer via your browser during your visit to a website. These files may, for example, store certain settings for a website so that you do not have to reset them each time you visit. They can also store a unique ID, allowing a website to measure, for example, how many unique visitors the site has received, or to track which pages you have visited so that other relevant pages can be offered based on that. Although a cookie can be used to store a unique profile of the respective user, cookies never contain personal data such as name or address details.

The Mother's Earth website uses cookies for various purposes.

FUNCTIONAL COOKIES

We use cookies to ensure that the site continues to function properly and is user-friendly. This includes:

Storing preferences so that you do not have to reset them each time you visit (such as language choice) Tracking certain settings or data as you navigate from page to page (such as filter settings or your shopping cart) Storing the contents of your shopping cart so that it is retained for your next visit. Storing your login details (if you have activated this in your browser during your first login) Remembering entered data so that you can quickly reuse it (if you have activated this functionality in your browser) Ability to conduct a chat conversation with customers who have questions. Evenly distributing the load on the servers to keep the site running smoothly. We use Salesforce Commerce Cloud as the platform for our websites. For completeness, we also refer to the privacy statement of Salesforce Commerce Cloud.

ANALYTICAL COOKIES

We measure the use of our website using a number of third-party tools. We do this to detect and rectify errors on our site, to increase user-friendliness, and to test new functionalities or designs (so-called A/B tests). These tools use cookies for this purpose.

We use Google Analytics for general statistics, such as page views, unique users, time per page/visit, conversion rate, etc. For completeness, we also refer to the privacy statement of Google. We use Hotjar to study the use of pages. For completeness, we also refer to the privacy statement of Hotjar. We use Visual Website Optimizer to conduct A/B tests. For completeness, we also refer to the privacy statement of Visual Website Optimizer. ADVERTISING COOKIES

We use advertising networks to show users who are interested in our products advertisements for our products and promotions on other websites. These advertising networks use cookies to create a unique profile, which records which pages you have visited in order to show the correct advertisements based on that. This happens anonymously. Therefore, no personal data, such as name or address details, are stored or linked to your account at Mother's Earth.

Cookies are also used to link the display of the advertisement to a possible purchase of the product, so that compensation can be paid to the advertising network based on this.

We use, among others, the following networks. Click on the network name to view the privacy statement of that network.

Rakuten / Linkshare Adcell Tracdelight Tradetracker Google Microsoft Adform Appnexus Facebook Quantcast VE Interactive Outbrain Criteo Partnerize DCMN The European Interactive Digital Advertising Alliance has developed a tool with which you can see which advertising networks track information. There is also the possibility to unsubscribe your browser from one or more networks. NB: this applies not only to the sites of Mother's Earth, but to all sites you have visited or will visit. For more information, visit http://www.youronlinechoices.com/nl/

MANAGING COOKIES IN YOUR BROWSER

You can delete already placed cookies and refuse the placement of new cookies via the browser settings on your computer. The method varies per browser; consult the help function of your browser if necessary.

Below are links to the respective help pages for the most common browsers:

Chrome Firefox Edge Internet Explorer Safari NOTE: if you refuse and/or delete cookies, you may not always be able to use all the features of a website. In addition, refusing or deleting cookies only affects the computer and browser on which you perform this action. If you use multiple computers and/or browsers, you must repeat the action(s) as often as necessary.

FINALLY

More information about how we handle your data can be found in our Privacy Statement. This also describes how you can request your data and how you can exercise the right to be forgotten.

If you have any questions about our cookie policy or our privacy statement, you can of course contact us using the following contact details:

Mother's Earth B.V. Email address: support@mothersearth.com Postal address: Traviatastraat 60, 1183 NZ, Amstelveen, Netherlands

This Cookie Policy may be changed by Mother's Earth from time to time if new developments occur and/or if it deems it necessary.