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Subscribe & win a custom Urban Arrow cargo bike
We're turning three — and celebrating with our biggest thank-you yet. Stay subscribed and you're automatically in the running to win a fully electric Urban Arrow worth €7,000, hand-wrapped in our own Mother's Earth design.
Three years of a cleaner home — and one big thank you.
In three short years, half a million households swapped harsh, plastic-heavy cleaners for our plant-based range — laundry, dishwashing and scent pearls that just work. To say thank you, one lucky subscriber is riding off on a custom electric Urban Arrow.
The bike is the exciting part. The real win is the subscription: your favourite essentials through the letterbox, on your schedule, with nothing to remember and nothing heavy to carry home.
At a glance
- Campaign4 July – 2 August 2026
- PrizeCustom Urban Arrow · €7,000
- How to enterAutomatic with any subscription
- Who can joinNew & existing subscribers
- Winner announcedFirst week of August
Built around your whole home — not just the wash
Five reasons our subscribers stay, long after the giveaway ends.
Effortless
Sustainable cleaning that's as simple as the old way — pre-dosed strips that dissolve completely, even at 15 °C.
Made for everyone
Approachable for every household. No mess, no measuring, no heavy plastic jugs under the sink.
Total freedom
Mix laundry, dishwashing and scent pearls, then adjust, pause or cancel anytime. No contracts, ever.
Loved & trusted
Rated 4.76/5 by 12,000+ reviewers, with trusted faces and media partner Ouders van Nu.
A €7K bonus
Right now, every active subscription also enters you to win a custom electric Urban Arrow.
One custom Urban Arrow. One lucky subscriber.
A one-of-a-kind Urban Arrow Family Next Advanced Belt, hand-wrapped in our signature Mother's Earth design and delivered right to the winner's door.
- Fully electric cargo bike — the Family Next Advanced Belt
- Exclusive 1-of-1 Mother's Earth wrap
- Worth around €7,000
- Delivered to the winner's door, wherever they live
Three simple steps
No separate sign-up and no forms — if you're subscribed during the campaign, you're in.
Subscribe
Start a Mother's Earth subscription with the essentials you use — or keep your existing plan running.
Stay active & you're in
Keep an active subscription anytime between 4 July and 2 August 2026 and you're entered automatically — new and existing subscribers both count.
We call the winner
One winner is drawn at random and called personally in the first week of August.
Plant-based essentials for the whole home
Pick whatever your household actually uses — any active subscription puts you in the draw.
Laundry sheets
Pre-dosed, microplastic-free strips that dissolve completely and clean brilliantly — from 15 to 90 °C.
Shop laundry →Dishwasher sheets
The same plant-based power for your dishwasher — plastic-free, pre-dosed, and zero residue.
Shop dishwashing →Scent pearls
A long-lasting, naturally derived freshness you can add to any wash — gentle and easy to love.
Shop scent pearls →Build your subscription box
Mix and match your favourite essentials, choose your delivery rhythm, and let everything arrive on autopilot. No contracts — pause or cancel anytime.
Three years in. The best is yet to come.
Subscribe today for effortless, plant-based essentials every month — and enter to win a custom Urban Arrow worth €7,000.
3 years
of cleaner homes
Plant-based
fully transparent
Through the letterbox
free delivery
Microplastic-free
biodegradable
Frequently asked
Do I have a chance if I subscribe now?
How do I enter the giveaway?
Does it have to be a laundry subscription?
When is the winner announced?
Which Urban Arrow is it?
How does the bike get to me?
Giveaway runs 4 July – 2 August 2026. One winner is selected at random from all customers with an active Mother's Earth subscription during the campaign period; new and existing subscribers are eligible and entry is automatic. The winner is contacted personally in the first week of August 2026. Prize is one custom-wrapped Urban Arrow Family Next Advanced Belt (approx. €7,000 value), delivered to the winner's home, with logistics arranged directly with the winner. Your subscription stays flexible and can be adjusted, paused or cancelled at any time. Terms and conditions apply. © 2026 Mother's Earth.